Peak Communicators

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604.689.5559


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Blog


‘Parlez-vous français?’ – PR in a Multilingual Environment

As a Pole who spent most of her life in Belgium and recently arrived to Canada, I’ve always experienced communication through the multilingual lens. This unique experience was enhanced by my internship at the Alliance Read More >


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How to Maximize the Value of your Facebook Page

Facebook is often one of the first social platforms a business sets up – and with good reason. Facebook has over 1.59 billion monthly active users as of January 2016, marking a 14 percent increase Read More >


Chelsea Clinton’s Speech vs Ivanka Trump’s Speech – who won?

  Both of the Presidential candidate’s daughters spoke a week apart at the respective conventions. Both are young and attractive women and mothers. Both spoke with praise about their parents. For both it was the most Read More >


How Corporate Social Investment Can Improve Your PR Game

Last year I was invited to be a keynote speaker at the Canadian Public Relations Society’s (CPRS) AGM to share my public relations CSI experience on the African continent. This is my story…. Before we Read More >


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Looking Back (and Ahead) at the Canadian Media Landscape

In just a handful of years, the Canadian media landscape has evolved by leaps and bounds. Traditional media outlets like print and television are beginning to give way to digital media, resulting in a significant and Read More >


Creating a Strong Brand: How Ladurée Did It

Almost every day for the past month, as we walk to and from the Peak office on Robson Street in Vancouver, we are greeted by long line ups of people excitedly waiting to get a taste Read More >


Three Reasons You Should Care About the Latest Instagram Changes

Did you know: the average Instagram user only sees 30 per cent of their newsfeed? As social media continues to evolve as a business tool, Instagram (conveniently owned by Facebook) is likewise making large strides Read More >


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Lessons in PR: Should We Be More Like Donald Trump?

Donald Trump is breaking every conceivable PR101, 202 and even PR PhD rule and remains completely unaffected by it.  In fact, the more he breaks the rules, the more popular he becomes. So, are those Read More >


How Does Public Relations Fit into the New Media Reality?

Out with the old, in with the new Looking back on nearly two decades of public relations work following a 30-year career as a news reporter provides an opportunity to reflect on how PR and Read More >


It’s Peak’s Lucky Number 13!

Today is our 13 year anniversary at Peak Communicators! Yesterday night, we hosted a wonderful celebration of our 13-year milestone and celebrated with clients – past, present and potential – as well as our media friends. Stories Read More >